Fast, Flexible, and Prepared for Uncertainty.
The fact is, social media targeting options and privacy protections will continue to be in flux for the foreseeable future. However, we are positioned to pivot quickly and optimize our strategies to effectively connect with your audience, increase your market share, and boost your overall performance. We can’t predict what the next TikTok or Clubhouse will be, but we’ve got our ear to the ground to ensure we’re always testing the newest emerging social platforms as they gain traction so that you have access to potential customers wherever they spend time online.
Premium Platform Partnerships Make Expansion Easy.
Our elite partner relationships give us exclusive access to betas and pilot programs not available to the public, and we pass the benefits of this VIP-access on to our clients. As a result, you’re always at the forefront of cutting-edge social media practices. Our desire to constantly challenge the status quo applies to social platform expansion as well. The paid social landscape is rapidly becoming more complex, but our team is constantly testing innovative strategies across every platform out there, including Facebook, Instagram, LinkedIn, TikTok, Snapchat, Quora, Pinterest, Reddit, Nextdoor, and more.
Integrated Creative Strategy.
Creative strategy is baked into our paid social methodology, which is why we have a dedicated creative strategy team and why our social media specialists undergo extensive creative strategy training. Our strategic and human-centric testing roadmap is driven by competitive landscapes, historical performance, target personas, industry best practices, and innovative ideas.